Digital Download

Brand Safety on YouTube

Harmelin Digital Contributor: Anna Eggleston Following the boycott of YouTube by a handful of large advertisers, including AT&T, General Motors, and Johnson & Johnson, Google is refocusing on brand safety. The company is utilizing more AI tools, with machine-learning capabilities, to better classify video content on

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Pandora to Roll Out Dynamic Audio Creative

Harmelin Digital Contributor: Jamie Benelli Don't be surprised next time you get a custom-tailored Pandora audio spot!  After partnering with a new audio creative vendor, A Million Ads, Pandora has positioned itself to offer new dynamic creative to advertisers.  While not yet in beta, Pandora will soon

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