25th Annual TV Preview
Welcome to the 25th edition of Harmelin Media’s annual TV preview.
Our comprehensive report brings together the collective insights from our team of media experts as you develop your editorial calendar for this unique upcoming TV season.
This year we are experiencing a year like no other and it carries over into all aspects of our lives. In mid-March, when the NBA shut down due to COVID-19 and all other sports followed, it changed our TV viewing experiences by eliminating live sports. Shortly after, television production was halted. Many of the season finales that were scheduled for May were never filmed, which caused shows’ seasons to end in April.
As the networks quickly adapt their business models and programming for the upcoming TV season, our industry review explores the following topics:
A YEAR LIKE NO OTHER: THE 2020-21 TV SEASON
CONNECTING DURING COVID-19: UPFRONTS
REVIEW OF BROADCAST NETWORKS
REVIEW OF CABLE NETWORKS
REVIEW OF AD-SUPPORTED STREAMING SERVICES
REVIEW OF NON-AD-SUPPORTED STREAMING SERVICES
REVIEW OF NEW WAYS TO ACCESS TV CONTENT
We hope that you find the report informative both professionally and personally. Please do not hesitate to reach out to me if you have any questions. I would be happy to connect you with our team of experts.