What Are We Watching in 2026-2027? Download Harmelin Media’s Annual Media Report
Television never really stands still, and this year is no exception.
The Super Bowl is landing on Valentine’s Day. Ted Lasso is back. Harry Potter is getting a television reboot. The NBA is entering a new media rights era. YouTube TV continues to reshape the viewing experience. Across every platform, familiar franchises are returning, new stories are debuting, and the competition for viewers has never been greater.
It’s an exciting time to be a TV fan, but it’s also a fascinating time to watch the industry itself. The programming we binge, the sporting events we gather around, and the platforms we gravitate toward all tell a larger story about how television continues to evolve.
That’s what inspired our 31st Annual Harmelin Media Report.
Inside, you’ll find the biggest announcements from this year’s Upfronts, highlights from every major media company, and a look at the shows, sporting events, and industry shifts shaping the 2026–2027 television season. Whether you’re looking for your next must-watch series or simply curious about where the television landscape is headed, we hope this report helps answer the question we ask every year:
What Are We Watching?
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