Cookieless Identities: Preparing for a Cookieless World
Marketers who organize current customer records and maximize value exchanges to build databases will set up long-term success in a cookieless world....
April 21, 2022
April 18, 2022Digital Transformation of the Media Agency Business Model
University of Michigan researchers interviewed key leaders at Harmelin about how we adapted our model to maintain the quality and relevance of our services and retain long-term client relationships. This whitepaper explores how media agencies can best adapt emerging technologies, new business model and the changing client needs....
March 9, 20222022 Political Outlook: Midterm Elections
With 2022 midterm election spending set to hit an all time high this year, explore the race maps and political outlook in our newest whitepaper....
June 24, 2021Creating Seamless Shopping Experiences for the Modern Consumer through Social Media
The modern shopper has evolved over the past year – it is important to identify new ways to engage consumers while factoring in new media behaviors....
June 10, 2021How The Pandemic Changed Audio and Video Habits… for Good
Cross-platform comfort helped us cope but will people continue these media habits after COVID? We explore video & audio trends throughout the pandemic and beyond....