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Thought Leadership

August 16, 2018 In Thought Leadership By Harmelin Media

Amazon E-commerce Digital Marketing Staple or Retail Relationship Killer?

Amazon is online retail. Can anyone argue with that? Few companies are as synonymous with a vertical as Amazon is with e-commerce. The company is a giant in all respects, but has its meteoric growth come at the expense of long-standing relationships that brands had

June 27, 2018 In Thought Leadership By Harmelin Media

What is ATSC 3.0 … and what does it mean for advertisers?

In November 2017, the FCC voted to allow broadcasters to use a “next generation” transmission standard by the Advanced Television Systems Committee called ATSC 3.0. This new technology promises to bring consumers a greater level of TV interactivity to over-the-air broadcasts – the same type

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Thought Leadership

Amazon E-commerce Digital Marketing Staple or Retail Relationship Killer?

What is ATSC 3.0 … and what does it mean for advertisers?

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